The permanent dye cream Genus in 100 ml in the refined blue tone guarantees una uniform and long-lasting coverage, ideal for those who desire a bold and bright look. Formulated with high-quality ingredients, it ensures protection and hydration of the hair during the treatment, preventing damage and keeping the fiber healthy and vibrant. Easy to apply, it offers intense and brilliant results from the first application, enhancing every shade with a deep and fade-resistant color. Perfect for those seeking una effective and safe aesthetic transformation, this cream colors the hair with a professional finish, enhancing personal style with una unique and modern tones.