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Smoothing Hair

Smooth, disciplined, and shiny hair: a result that requires the right tools. The collection dedicated to smoothing products includes over 400 references — shampoos, masks, serums, straighteners, heat protectant sprays, and much more — selected to meet every hair type and routine, from the most essential to the most structured. Whether you want to tame frizz, reduce volume, or keep your style longer, you will find a concrete solution here.

How to choose the most suitable smoothing product for you

The first criterion is the hair structure: fine hair reacts differently than thick or chemically treated hair. Smoothing products are divided into two main families — rinse-out treatments (shampoos, conditioners, masks) that prepare the fiber, and leave-in products (serums, creams, sprays) that protect and style during and after heat application. A common mistake is overloading the hair with too many layers of product: it is better to choose a routine of two or three targeted steps rather than multiplying applications.

Pay attention to the format as well: heat protectant sprays are ideal if you frequently use straighteners or hair dryers, while smoothing masks are more suitable for weekly use on dry or frizzy hair. For colored or chemically treated hair, check that the formulation is compatible with dyes and perms. Those seeking more long-lasting results can explore semi-permanent salon treatments, which are also available in the collection.

Frequently Asked Questions

What is the difference between a smoothing serum and a smoothing cream?

The serum has a more fluid and lightweight texture, ideal for fine or easily weighed down hair. The cream offers greater control and is suitable for thick, frizzy, or very unruly hair. Both are generally applied to damp hair before drying.

Do smoothing products damage hair over time?

It depends on the formulation and usage. Products designed for frequent use are generally formulated not to stress the fiber. Incorrect use of heat, without adequate thermal protection, is one of the main causes of hair fragility.

Can I use smoothing products on curly hair that I just want to discipline?

Yes. Many smoothing products do not eliminate the natural texture but reduce volume and frizz while maintaining some softness of the curl. In this case, opt for lightweight formulas and avoid products with a strongly flattening action.

410 Results

410 Results

Brazilian Hair Straightening Keratin Set KATIVA
Sale
Kativa

Brazilian Hair Straightening Keratin Set KATIVA

Regular price €17,91 €14,93 Save 17%

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Regular price €17,91 €14,93 Save 17%

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In stock

Shampoo Alfaparf YELLOW Liss 500ml
Sale
Alfaparf

Shampoo Alfaparf YELLOW Liss 500ml

Regular price €14,15 €11,91 Save 16%

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per

Regular price €14,15 €11,91 Save 16%

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L'Oréal Paris Studio Line Pure Wet hair gel wet look strength 6 150 ml
Sale
L´oréal paris

L'Oréal Paris Studio Line Pure Wet hair gel wet look strength 6 150 ml

Regular price €10,27 €7,01 Save 32%

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Regular price €10,27 €7,01 Save 32%

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Sunsilk Perfect Smooth Shampoo 810 Ml
Sold out
Sunsilk

Sunsilk Perfect Smooth Shampoo 810 Ml

Regular price €10,41 €8,68 Save 17%

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Regular price €10,41 €8,68 Save 17%

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Out of stock

Kaypro

KayPro Pro Sleek Liss System Shampoo 1000 ml

5.0 (1)

€19,16

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per

€19,16

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In stock

Dikson Lissage Lissactive Smoothing Treatment
Sold out
Dikson

Dikson Lissage Lissactive Smoothing Treatment

Regular price €66,54 €55,45 Save 17%

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Regular price €66,54 €55,45 Save 17%

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Out of stock

No Inhibition

Smoothing cream No Inhibition 200 ml

€21,53

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€21,53

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Milk Shake K-Respect Keratin System Smoothing Shampoo 750 ml
Sold out
Milk Shake

Milk Shake K-Respect Keratin System Smoothing Shampoo 750 ml

Regular price €39,52 €32,94 Save 17%

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Regular price €39,52 €32,94 Save 17%

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Out of stock

Be hair

Be Hair Smoothing Shampoo 1000ml

€17,57

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€17,57

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In stock

Kemon Hair Manya Fix Gum 100 ml
Sold out
Kemon

Kemon Hair Manya Fix Gum 100 ml

Regular price €15,40 €12,83 Save 17%

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Regular price €15,40 €12,83 Save 17%

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Out of stock

Inoar

Inoar Pos Progress Duo Pack 2x250ml

€35,14

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per

€35,14

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In stock

Lisap Ultimate Straight Fluid 250 ml
Sold out
Lisap

Lisap Ultimate Straight Fluid 250 ml

Regular price €13,61 €11,34 Save 17%

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Regular price €13,61 €11,34 Save 17%

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Out of stock

Agrado Smoothing Cream for Normal Hair 750ml
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Agrado

Agrado Smoothing Cream for Normal Hair 750ml

Regular price €5,18 €5,17

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Regular price €5,18 €5,17

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Agrado

Smoothing cream Agrado with keratin 750ml

€5,31

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€5,31

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Kativa

Kativa Brazilian smoothing kit 225 ml

€19,20

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€19,20

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Cock Grease Extra Slick No X Hair Styling Pomade glossy finish extra hold 100 g
Sold out
Cock grease

Cock Grease Extra Slick No X Hair Styling Pomade glossy finish extra hold 100 g

Regular price €4,61 €3,84 Save 17%

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Regular price €4,61 €3,84 Save 17%

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Out of stock

Milk_Shake K-Respect Keratin System Smoothing Conditioner 750 ml
Sold out
Milk Shake

Milk_Shake K-Respect Keratin System Smoothing Conditioner 750 ml

Regular price €36,02 €30,02 Save 17%

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Regular price €36,02 €30,02 Save 17%

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Out of stock

Oyster Lisse System 100+100 Ml. Permanent Smoothing System
Sold out
Oyster

Oyster Lisse System 100+100 Ml. Permanent Smoothing System

Regular price €10,95 €9,87 Save 10%

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Regular price €10,95 €9,87 Save 10%

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Out of stock

Kiepe New Pure Rose Gold M Flat Iron
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Kiepe

Kiepe New Pure Rose Gold M Flat Iron

Regular price €95,38 €78,18 Save 18%

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Regular price €95,38 €78,18 Save 18%

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Smooth effect shampoo Raywell Bio Boma 1000ml
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Raywell

Smooth effect shampoo Raywell Bio Boma 1000ml

Regular price €22,83 €19,03 Save 17%

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Regular price €22,83 €19,03 Save 17%

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Out of stock

Inebrya Ice Cream Liss Perfect Pro Shampoo 1000ml
Sold out
Inebrya

Inebrya Ice Cream Liss Perfect Pro Shampoo 1000ml

Regular price €18,88 €15,73 Save 17%

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Regular price €18,88 €15,73 Save 17%

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Out of stock

Alfaparf

Shampoo Alfaparf Lisse Design 500 ml

€25,51

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€25,51

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In stock

Sunsilk Smooth Perfect Cream 200 Ml
Sold out
Sunsilk

Sunsilk Smooth Perfect Cream 200 Ml

Regular price €4,14 €3,45 Save 17%

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Regular price €4,14 €3,45 Save 17%

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Out of stock

Sunsilk Keratin System - Conditioner 200 Ml
Sale
Sunsilk

Sunsilk Keratin System - Conditioner 200 Ml

Regular price €5,57 €4,55 Save 18%

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Regular price €5,57 €4,55 Save 18%

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Sunsilk Keratin System Mask 440 Ml
Sale
Sunsilk

Sunsilk Keratin System Mask 440 Ml

Regular price €11,02 €9,04 Save 18%

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Regular price €11,02 €9,04 Save 18%

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Alama Liss Smoothing Spray For Straight Hair 250 Ml
Sale
Alama

Alama Liss Smoothing Spray For Straight Hair 250 Ml

Regular price €10,10 €8,28 Save 18%

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Regular price €10,10 €8,28 Save 18%

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Vitalcare Smooth Disciplining Conditioner 250 ml
Sale
Vitalcare

Vitalcare Smooth Disciplining Conditioner 250 ml

Regular price €5,41 €4,44 Save 18%

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Regular price €5,41 €4,44 Save 18%

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Sunsilk Intensive Treatment 1 Minute Wow! Perfectly Smooth Straight Hair 180 Ml
Sold out
Sunsilk

Sunsilk Intensive Treatment 1 Minute Wow! Perfectly Smooth Straight Hair 180 Ml

Regular price €4,46 €3,72 Save 17%

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Regular price €4,46 €3,72 Save 17%

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Out of stock

Sunsilk Perfect Smooth Shampoo 250 ml
Sold out
Sunsilk

Sunsilk Perfect Smooth Shampoo 250 ml

Regular price €4,36 €3,63 Save 17%

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Regular price €4,36 €3,63 Save 17%

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Out of stock

Sunsilk 2In1 Perfectly Smooth Shampoo 250 ml
Sold out
Sunsilk

Sunsilk 2In1 Perfectly Smooth Shampoo 250 ml

Regular price €3,04 €2,53 Save 17%

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Regular price €3,04 €2,53 Save 17%

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Out of stock

Sunsilk Straightening Balm 200 Ml
Sold out
Sunsilk

Sunsilk Straightening Balm 200 Ml

Regular price €6,24 €5,20 Save 17%

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Regular price €6,24 €5,20 Save 17%

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Out of stock

Schwarzkopf Gel Power Gel Wet Effect And Strong Hold 150 ml
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Schwarzkopf

Schwarzkopf Gel Power Gel Wet Effect And Strong Hold 150 ml

Regular price €6,81 €5,84 Save 14%

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Regular price €6,81 €5,84 Save 14%

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French's gold nanoplasty straightening treatment 1000 ml
Sold out
French's gold

French's gold nanoplasty straightening treatment 1000 ml

Regular price €138,00 €115,00 Save 17%

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Regular price €138,00 €115,00 Save 17%

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Out of stock

Kaypro

KayPro Pro Sleek Liss System Spray 200 ml

€14,35

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per

€14,35

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In stock

Kativa

Kativa Brazilian Straightening

€14,97

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per

€14,97

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In stock

Kativa Post Alisado Keratin Set Without Salt 2x250ml
Sold out
Kativa

Kativa Post Alisado Keratin Set Without Salt 2x250ml

Regular price €16,43 €13,69 Save 17%

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Regular price €16,43 €13,69 Save 17%

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Out of stock

Be Hair Smoothing Mask 300ml
Sale
Be hair

Be Hair Smoothing Mask 300ml

Regular price €14,19 €11,82 Save 17%

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Regular price €14,19 €11,82 Save 17%

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In stock

Inebrya

Inebrya Ice Cream Liss Pro Liss Perfect Mask - 1000 ml

€15,04

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€15,04

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Kevin Murphy Smooth.Again Crema lisciante 200 ml — Smoothing Cream
New

€55,73

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per

In stock

HS Milano Crema Lisciante Anticrespo 100 ml — Hair Cream
New

€10,74

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per

In stock

Artego Touch Straight Rules Crema lisciante 100 ml — Hair Cream
New

€12,90

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per

In stock

Ziaja Smoothing Mask For Dry And Damaged Hair Argan (Concentrated Smoothing Mask For Hair) 200 ml
Sale

Regular price €8,07 €6,21 Save 23%

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In stock

Valera

Valera Professional Iron Swiss`X Thermofit

€128,41

Unit price
per

€128,41

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In stock

Valera Professional Hair Dryer Swiss Steel-Master Digital Chrome
Sold out
Valera

Valera Professional Hair Dryer Swiss Steel-Master Digital Chrome

Regular price €289,28 €241,07 Save 17%

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Regular price €289,28 €241,07 Save 17%

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Out of stock

Tresemmé Keratin Smooth Shampoo Lisciante (Shampoo) - Volume: 685 Ml
Sale
Tresemmé

Tresemmé Keratin Smooth Shampoo Lisciante (Shampoo) - Volume: 685 Ml

Regular price €13,62 €12,30 Save 10%

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Regular price €13,62 €12,30 Save 10%

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Tresemmé Keratin (Smoothing Balm) - Volume: 400 Ml
Sale
Tresemmé

Tresemmé Keratin (Smoothing Balm) - Volume: 400 Ml

Regular price €11,18 €9,52 Save 15%

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Regular price €11,18 €9,52 Save 15%

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In stock

Silk'N Silkyair Flex All-in-One Styling Tool
Sale
Silk'n

Silk'N Silkyair Flex All-in-One Styling Tool

Regular price €501,86 €498,85 Save 1%

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Regular price €501,86 €498,85 Save 1%

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Silk'N Infrared Hair Straightener Silkystraigh
Sale
Silk'n

Silk'N Infrared Hair Straightener Silkystraigh

Regular price €339,04 €337,00 Save 1%

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Regular price €339,04 €337,00 Save 1%

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In stock