The new L'Oréal Paris Glow Paradise lip balm acts as a 2 in 1: it intensifies lip color like a lipstick and provides 47% more hydration like a balm. | Get soft and juicy lips thanks to its formula enriched with 98% natural ingredients that improves the appearance of the lips and provides a natural shine. | Its oil-infused texture melts onto the lips, gliding on smoothly. Be careful, it's super addictive! | Its revolutionary formula blends intense pigments with multi-dimensional shine to enhance vibrant color full of intensity.