The shampoo that perfectly neutralizes yellow tones| Bring your colors to life. The ICONIQUE Professional COOL LIKE YOU Perfect Blonde & Silver Violet Shampoo effectively neutralizes yellow tones and keeps blonde color cool and radiant. The creamy foam gently cleanses the hair and scalp, leaving them smooth. Thanks to the violet pigments and moisturizing ingredients, it restores the natural shine of the hair and protects it from damage caused by UV rays.