Go Ahead purple bleaching powder 500 g represents the ideal solution for those seeking a professional lightening treatment with impeccable results. Thanks to its innovative formula enriched with purple pigments, it effectively contrasts unwanted yellow tones, ensuring a bright and even complexion. The fine and easily mixable consistency ensures a uniform application, facilitating control during the bleaching process. Perfect for both professional use and home care, this powder is suitable for all hair types, from the most delicate colors to the most resistant ones. With Go Ahead purple bleaching powder, you achieve una powerful lightening while being respectful of the hair fiber, for a brilliant and long-lasting result.