Elseve Hyaluron Plump 72H by L'Orà©al Paris is an innovative hydrating shampoo, formulated to give deep hydration to dry and dehydrated hair. Thanks to the presence of hyaluronic acid, known for its extraordinary ability to retain moisture, this product ensures intense hydration for up to 72 hours, keeping the hair soft, elastic and visibly regenerated. Its light formula cleanses delicately without weighing it down, giving natural volume and a feeling of fresh, vital hair. Ideal for those who want a perfect balance between care and lightness, Elseve Hyaluron Plump helps to enhance each lock, offering healthy-looking hair, luminous and full of energy. Available in a 250 ml bottle, it represents an effective solution for a daily beauty routine.