The Shampoo Aveda Blonde Revival Purple Toning 1000 ml is the ideal solution for those who want to maintain and enhance blonde hair in a natural and long-lasting way. Thanks to its innovative formula enriched with purple pigments, it effectively neutralizes unwanted yellow tones, giving brightness and freshness to the color. The product cleanses delicately, respecting the hair fiber and preventing yellowing caused by external agents. Furthermore, it offers a strengthening action that helps maintain softness and vitality, revealing shiny, silky hair. Ideal for frequent use, this professional shampoo is perfect for those who want to enhance the natural beauty of blonde hair, guaranteeing visible and long-lasting results with every application.