Alter Ego Chromego Color Care Shampoo 300 Ml is the ideal solution for those who want to maintain the shine and intensity of the color of treated hair. Formulated with delicate but effective ingredients, this shampoo protects and nourishes the hair fiber, preventing fading and dullness. Its soft texture cleanses gently, ensuring deep cleansing without drying or weighing down the hair. Thanks to Chromego technology, it promotes better color durability, enhancing bright and vibrant reflections. Perfect for daily use, this shampoo contributes to softer, healthier and silkier hair, visibly improving its overall appearance. An indispensable ally for those seeking professional results even at home.