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Face Makeup Foundation

Foundation is the base on which every look is built: it defines the skin's texture, evens out the complexion, and determines the longevity of the entire makeup. With over 2900 selected references, Qathu's foundation makeup collection gathers formulas, finishes, and coverages for every skin type and occasion. Whether you are looking for a luminous base for the day or long-lasting wear for the evening, you will find the right product for every need here.

How to choose the foundation that suits you best

The first criterion is skin type: oily or combination skin benefits from oil-free formulas with a matte or satin finish, capable of controlling shine over time. Dry skin, on the other hand, does better with hydrating bases that have a luminous or satin finish, which do not accentuate any dry areas. For sensitive or reactive skin, it is useful to lean towards dermatologically tested formulas, with essential ingredients and fragrance-free. The second criterion is coverage: light for those who want to enhance their natural skin, medium to even out redness and small imperfections, and high for those who need more intense coverage. A common mistake is to choose the shade only on the wrist: the shade should be tested along the jawline, in natural light, to ensure a perfect blend with the neck. Also pay attention to the final finish: a luminous foundation on oily skin can appear excessively shiny after a few hours, while a mattifying one on dry skin can look flat. Always consider the season as well: in summer, lighter and heat-resistant formulas are preferred.

Frequently Asked Questions

What is the difference between liquid and compact foundation?

Liquid foundation generally offers greater buildability of coverage and is more suitable for daily application. Compact foundation is more practical for touch-ups on the go and usually provides a more structured hold.

How do you correctly apply foundation?

The technique greatly affects the result: using fingers achieves a natural skin effect; a flat brush provides more even coverage; a damp sponge gives a melting and lightweight finish. The base is always applied from the center of the face outwards.

Is primer essential before foundation?

It is not mandatory, but it significantly improves wear and evens out the skin's surface. On enlarged pores or imperfections, primer helps the foundation adhere more evenly and lastingly.

2930 Results

2930 Results

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Foundation Maybelline Fit Me! Luminous + Smooth 220 Natural Beige 30 ml
Sold out
Maybelline

Foundation Maybelline Fit Me! Luminous + Smooth 220 Natural Beige 30 ml

€15,23 €12,69 Save 17%

€15,23 €12,69 Save 17%

Out of stock

Foundation Maybelline Fit Me! Luminous + Smooth 130 Buff Beige 30 ml
Sold out
Maybelline

Foundation Maybelline Fit Me! Luminous + Smooth 130 Buff Beige 30 ml

€15,23 €12,69 Save 17%

€15,23 €12,69 Save 17%

Out of stock

Foundation Maybelline Fit Me! Luminous + Smooth 115 Ivory 30 ml
Sold out
Maybelline

Foundation Maybelline Fit Me! Luminous + Smooth 115 Ivory 30 ml

€16,04 €13,37 Save 17%

€16,04 €13,37 Save 17%

Out of stock

Foundation Maybelline Fit Me! Luminous + Smooth 120 Classic Ivory 30 ml
Sold out
Maybelline

Foundation Maybelline Fit Me! Luminous + Smooth 120 Classic Ivory 30 ml

€16,04 €13,37 Save 17%

€16,04 €13,37 Save 17%

Out of stock

Foundation Maybelline Fit Me! Luminous + Smooth 110 Porcelain 30 ml
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Maybelline

Foundation Maybelline Fit Me! Luminous + Smooth 110 Porcelain 30 ml

€17,17 €14,31 Save 17%

€17,17 €14,31 Save 17%

In stock

Foundation Maybelline Fit Me! Matte + Poreless 102 Fair Ivory 30 ml
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Maybelline

Foundation Maybelline Fit Me! Matte + Poreless 102 Fair Ivory 30 ml

€10,16 €8,46 Save 17%

€10,16 €8,46 Save 17%

In stock

Foundation Maybelline Fit Me! Matte + Poreless 110 Porcelain 30 ml
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Maybelline

Foundation Maybelline Fit Me! Matte + Poreless 110 Porcelain 30 ml

€9,63 €8,03 Save 17%

€9,63 €8,03 Save 17%

In stock

Foundation Maybelline Fit Me! Matte + Poreless 220 Natural Beige 30 ml
Sale
Maybelline

Foundation Maybelline Fit Me! Matte + Poreless 220 Natural Beige 30 ml

€9,60 €8,00 Save 17%

€9,60 €8,00 Save 17%

In stock

Foundation Max Factor Pan Stick 13 New Beige 9 g
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Max Factor

Foundation Max Factor Pan Stick 13 New Beige 9 g

€10,82 €9,02 Save 17%

€10,82 €9,02 Save 17%

Out of stock

Foundation Max Factor Pan Stik 30 Olive 9 g
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Max Factor

Foundation Max Factor Pan Stik 30 Olive 9 g

€9,83 €8,19 Save 17%

€9,83 €8,19 Save 17%

In stock

Max Factor Pan Stik Foundation 96 Bisque Ivory 9 g
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Max Factor

Max Factor Pan Stik Foundation 96 Bisque Ivory 9 g

€10,74 €8,95 Save 17%

€10,74 €8,95 Save 17%

In stock

Foundation Max Factor Pan Stik 97 Cool Bronze 9 g
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Max Factor

Foundation Max Factor Pan Stik 97 Cool Bronze 9 g

€10,76 €8,97 Save 17%

€10,76 €8,97 Save 17%

In stock

Max Factor Lasting Performance Long Lasting Makeup 100 Fair 35 ml
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Max Factor

Max Factor Lasting Performance Long Lasting Makeup 100 Fair 35 ml

€13,88 €11,57 Save 17%

€13,88 €11,57 Save 17%

In stock

Foundation Max Factor Pan Stik 25 Fair 9 g
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Max Factor

Foundation Max Factor Pan Stik 25 Fair 9 g

€10,68 €8,90 Save 17%

€10,68 €8,90 Save 17%

Out of stock

Foundation Max Factor Pan Stik 60 Deep Olive 9 g
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Max Factor

Foundation Max Factor Pan Stik 60 Deep Olive 9 g

€10,05 €8,37 Save 17%

€10,05 €8,37 Save 17%

Out of stock

Max Factor Lasting Performance Long-Lasting Makeup 101 Ivory Beige 35 ml
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Max Factor

Max Factor Lasting Performance Long-Lasting Makeup 101 Ivory Beige 35 ml

€14,63 €12,19 Save 17%

€14,63 €12,19 Save 17%

In stock

Max Factor Facefinity All Day Flawless Flexi-Hold 3in1 Primer Concealer Foundation SPF20 42 30 ml
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Max Factor

Max Factor Facefinity All Day Flawless Flexi-Hold 3in1 Primer Concealer Foundation SPF20 42 30 ml

€14,88 €12,40 Save 17%

€14,88 €12,40 Save 17%

In stock

Foundation Max Factor Miracle Pure Skin-Improving 33 Crystal Beige 30 ml
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Max Factor

Foundation Max Factor Miracle Pure Skin-Improving 33 Crystal Beige 30 ml

€15,73 €13,11 Save 17%

€15,73 €13,11 Save 17%

In stock

Max Factor Lasting Performance Long-lasting Makeup 095 Ivory 35 ml
Sale
Max Factor

Max Factor Lasting Performance Long-lasting Makeup 095 Ivory 35 ml

€12,17 €10,14 Save 17%

€12,17 €10,14 Save 17%

In stock

Foundation Max Factor Miracle Touch 40 Creamy Ivory 11.5 g
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Max Factor

Foundation Max Factor Miracle Touch 40 Creamy Ivory 11.5 g

€34,31 €28,59 Save 17%

€34,31 €28,59 Save 17%

In stock

Max Factor Facefinity All Day Flawless Flexi-Hold 3in1 Primer Concealer Foundation SPF20 64 30 ml
Sale
Max Factor

Max Factor Facefinity All Day Flawless Flexi-Hold 3in1 Primer Concealer Foundation SPF20 64 30 ml

€19,65 €16,38 Save 17%

€19,65 €16,38 Save 17%

In stock

Max Factor Facefinity All Day Flawless Flexi-Hold 3in1 Primer Concealer Foundation SPF20 55 30 ml
Sale
Max Factor

Max Factor Facefinity All Day Flawless Flexi-Hold 3in1 Primer Concealer Foundation SPF20 55 30 ml

€14,38 €11,98 Save 17%

€14,38 €11,98 Save 17%

In stock

Max Factor Facefinity All Day Flawless Flexi-Hold 3in1 Primer Concealer Foundation SPF20 44 30 ml
Sale
Max Factor

Max Factor Facefinity All Day Flawless Flexi-Hold 3in1 Primer Concealer Foundation SPF20 44 30 ml

€17,83 €14,86 Save 17%

€17,83 €14,86 Save 17%

In stock

Max Factor Facefinity All Day Flawless Flexi-Hold 3in1 Primer Concealer Foundation SPF20 50 30 ml
Sale
Max Factor

Max Factor Facefinity All Day Flawless Flexi-Hold 3in1 Primer Concealer Foundation SPF20 50 30 ml

€17,11 €14,26 Save 17%

€17,11 €14,26 Save 17%

In stock

Max Factor Facefinity All Day Flawless Flexi-Hold 3in1 Primer Concealer Foundation SPF20 45 30 ml
Sale
Max Factor

Max Factor Facefinity All Day Flawless Flexi-Hold 3in1 Primer Concealer Foundation SPF20 45 30 ml

€16,89 €14,08 Save 17%

€16,89 €14,08 Save 17%

In stock

MAC Studio Fix Fluid Foundation SPF15 NW46 30 ml
Sale
Mac cosmetics

MAC Studio Fix Fluid Foundation SPF15 NW46 30 ml

€82,30 €68,59 Save 17%

€82,30 €68,59 Save 17%

In stock

MAC Studio Waterweight Foundation NW43 30 ml
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Mac cosmetics

MAC Studio Waterweight Foundation NW43 30 ml

€87,66 €73,05 Save 17%

€87,66 €73,05 Save 17%

In stock

Lirene City Matt Liquid Foundation Mattifying 204 Natural 30 ml
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Lirene

Lirene City Matt Liquid Foundation Mattifying 204 Natural 30 ml

€16,12 €13,43 Save 17%

€16,12 €13,43 Save 17%

In stock

Lirene City Matt Fluid 205 Sand 30 ml
Sold out
Lirene

Lirene City Matt Fluid 205 Sand 30 ml

€15,93 €13,28 Save 17%

€15,93 €13,28 Save 17%

Out of stock

Lirene Nature Matte Fluid 14 Caramel 30 ml
Sold out
Lirene

Lirene Nature Matte Fluid 14 Caramel 30 ml

€9,59 €7,99 Save 17%

€9,59 €7,99 Save 17%

Out of stock

Lirene City Matt Fluid 207 Beige 30 ml
Sale
Lirene

Lirene City Matt Fluid 207 Beige 30 ml

€15,95 €13,29 Save 17%

€15,95 €13,29 Save 17%

In stock

Lirene High Coverage Liquid Foundation Vitamin E 25 Tanned 30 ml
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Lirene

Lirene High Coverage Liquid Foundation Vitamin E 25 Tanned 30 ml

€11,23 €9,36 Save 17%

€11,23 €9,36 Save 17%

In stock

Lirene Nature Matte Fluid 15 Tanned 30 ml
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Lirene

Lirene Nature Matte Fluid 15 Tanned 30 ml

€11,29 €9,41 Save 17%

€11,29 €9,41 Save 17%

In stock

Lirene City Matt Fluid 203 Polished Shine 30 ml
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Lirene

Lirene City Matt Fluid 203 Polished Shine 30 ml

€15,95 €13,29 Save 17%

€15,95 €13,29 Save 17%

In stock

Lirene Nature Matte Fluid 12 Natural 30 ml
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Lirene

Lirene Nature Matte Fluid 12 Natural 30 ml

€10,65 €8,88 Save 17%

€10,65 €8,88 Save 17%

In stock

L´Oréal Paris True Match Foundation Super-Blendable 1.5D/W Warm Light 30 ml
Sold out
L´oréal paris

L´Oréal Paris True Match Foundation Super-Blendable 1.5D/W Warm Light 30 ml

€25,72 €21,44 Save 17%

€25,72 €21,44 Save 17%

Out of stock

L´Oréal Paris Infaillible 32H Fresh Wear Ivory 30 ml
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L´oréal paris

L´Oréal Paris Infaillible 32H Fresh Wear Ivory 30 ml

€31,93 €26,61 Save 17%

€31,93 €26,61 Save 17%

In stock

L´Oréal Paris Infaillible 32H Fresh Wear Golden Sun 30 ml
Sold out
L´oréal paris

L´Oréal Paris Infaillible 32H Fresh Wear Golden Sun 30 ml

€19,26 €16,05 Save 17%

€19,26 €16,05 Save 17%

Out of stock

L´Oréal Paris Infaillible 32H Fresh Wear Natural Beige 30 ml
Sold out
L´oréal paris

L´Oréal Paris Infaillible 32H Fresh Wear Natural Beige 30 ml

€20,31 €16,93 Save 17%

€20,31 €16,93 Save 17%

Out of stock

L´Oréal Paris Infaillible 32H Fresh Wear Rose Beige 30 ml
Sold out
L´oréal paris

L´Oréal Paris Infaillible 32H Fresh Wear Rose Beige 30 ml

€22,02 €18,35 Save 17%

€22,02 €18,35 Save 17%

Out of stock

L´Oréal Paris True Match Super-Blendable Foundation 5R5C Rose Sand 30 ml
Sold out
L´oréal paris

L´Oréal Paris True Match Super-Blendable Foundation 5R5C Rose Sand 30 ml

€27,16 €22,63 Save 17%

€27,16 €22,63 Save 17%

Out of stock

L´Oréal Paris True Match Foundation Super-Blendable 0.5N Porcelain 30 ml
Sale
L´oréal paris

L´Oréal Paris True Match Foundation Super-Blendable 0.5N Porcelain 30 ml

€22,14 €18,45 Save 17%

€22,14 €18,45 Save 17%

In stock

L´Oréal Paris Infaillible 32H Fresh Wear Vanilla/Warm 30 ml
Sold out
L´oréal paris

L´Oréal Paris Infaillible 32H Fresh Wear Vanilla/Warm 30 ml

€22,34 €18,61 Save 17%

€22,34 €18,61 Save 17%

Out of stock

Eveline Wonder Match Skin Absolute Perfection 30 Cool Beige 30 ml
Sold out
Eveline cosmetics

Eveline Wonder Match Skin Absolute Perfection 30 Cool Beige 30 ml

€20,07 €16,73 Save 17%

€20,07 €16,73 Save 17%

Out of stock

Eveline Wonder Match Skin Absolute Perfection 10 Light Vanilla 30 ml
Sale
Eveline cosmetics

Eveline Wonder Match Skin Absolute Perfection 10 Light Vanilla 30 ml

€21,20 €17,66 Save 17%

€21,20 €17,66 Save 17%

In stock

Eveline Selfie Time 2in1 Foundation and Concealer 04 Natural 30 ml
Sold out
Eveline cosmetics

Eveline Selfie Time 2in1 Foundation and Concealer 04 Natural 30 ml

€9,14 €7,62 Save 17%

€9,14 €7,62 Save 17%

Out of stock

Eveline Satin Matt Foundation mattifying and covering 4 in 1 101 Ivory 30 ml
Sold out
Eveline cosmetics

Eveline Satin Matt Foundation mattifying and covering 4 in 1 101 Ivory 30 ml

€8,22 €6,85 Save 17%

€8,22 €6,85 Save 17%

Out of stock

Eveline Wonder Match Skin Absolute Perfection 05 Light Porcelain 30 ml
Sale
Eveline cosmetics

Eveline Wonder Match Skin Absolute Perfection 05 Light Porcelain 30 ml

€21,20 €17,66 Save 17%

€21,20 €17,66 Save 17%

In stock