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Eyebrow Makeup

Eyebrows define the expression of the face more than any other element. Eyebrow makeup is a rich and articulated category, capable of meeting very different needs: some want to fill in small gaps, some seek a natural-defined effect, and others aim for a structured and dramatic arch. With over a thousand selected references, you will find tools and products for every technique, every skin tone, and every hair type.

How to choose the right product for eyebrows

The first criterion for selection is texture. Pencils and liners offer precision and control, ideal for those with sparse eyebrows who want to draw individual hairs. Powders and eyeshadows provide a more blended and natural effect, perfect for arches that are already quite thick and just need to be defined. Gels – clear or colored – set the hairs and comb the shape, while pomades and hybrid waxes provide more intense coverage. Consider your routine: a product that is quick to apply will be different from one designed for a more elaborate technique.

A common mistake is choosing a shade that is too dark compared to the natural hair color, resulting in an artificial look. Opt for a shade that is one or two tones lighter if your goal is naturalness. Also consider the longevity of the formula: for those with oily skin or who wear makeup for long periods, waterproof formulas or those with built-in setting agents make a difference. Don’t overlook the tools: a quality spoolie and a precise brush are often as crucial as the product itself.

Frequently Asked Questions

What is the difference between a pomade and an eyebrow gel?

The pomade has a creamy consistency and offers high pigmentation and coverage, suitable for drawing defined shapes. The gel has a more fluid texture, ideal for combing and setting the hairs while maintaining a lighter and more natural appearance.

How to choose the right color for eyebrows?

Start from the natural tone of your hair: for a harmonious effect, choose a slightly lighter shade. Those with dark hair can stay on the same tone; those with light or gray hair will find grays and taupes to be the most versatile colors.

Do eyebrow products work on sensitive skin as well?

Many formulas are designed for the eye area, but tolerance varies from person to person. Always read the ingredient list on the label and, in case of doubt or skin reaction, consult a dermatologist.

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Refectocil Cosmetic Brush Soft - Brush
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Refectocil

Refectocil Cosmetic Brush Soft - Brush

€6,97 €5,81 Save 17%

€6,97 €5,81 Save 17%

Out of stock

Refectocil Two Go Eyebrow Color Natural Brown
Refectocil

Refectocil Two Go Eyebrow Color Natural Brown

€37,08

€37,08

In stock

Refectocil White eyebrow pencil
Sale
Refectocil

Refectocil White eyebrow pencil

€14,93 €14,28 Save 4%

€14,93 €14,28 Save 4%

In stock

Pupa True Full Eyebrow Pencil 004 - Extra Dark
Pupa

Pupa True Full Eyebrow Pencil 004 - Extra Dark

€16,90

€16,90

In stock

Pupa Definition 3 Eyebrow Pencil - Dark Brown (0.09 G)
Pupa

Pupa Definition 3 Eyebrow Pencil - Dark Brown (0.09 G)

€16,90

€16,90

In stock

Pupa Definition Eyebrow Pencil 1 - Blonde (0.09 G)
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Pupa

Pupa Definition Eyebrow Pencil 1 - Blonde (0.09 G)

€18,72 €17,53 Save 6%

€18,72 €17,53 Save 6%

In stock

Pupa True Waterproof Eyebrow Pencil 1.08 g 001 Blonde
Sale
Pupa

Pupa True Waterproof Eyebrow Pencil 1.08 g 001 Blonde

€19,99 €17,53 Save 12%

€19,99 €17,53 Save 12%

In stock

Pupa True Waterproof Eyebrow Pencil 1.08 g 003 Dark Brown
Sale
Pupa

Pupa True Waterproof Eyebrow Pencil 1.08 g 003 Dark Brown

€17,53 €16,90 Save 4%

€17,53 €16,90 Save 4%

In stock

Pupa True Waterproof Eyebrow Pencil 1.08 g 002 Brown
Sale
Pupa

Pupa True Waterproof Eyebrow Pencil 1.08 g 002 Brown

€21,39 €17,53 Save 18%

€21,39 €17,53 Save 18%

In stock

Pupa Polvere Sopracciglia Intensa 001 Biondo 1 g — Polvere Sopracciglia
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Pupa

Pupa (Intense Eyebrow Powder) 1 g 001 Blonde

€17,76 €14,80 Save 17%

€17,76 €14,80 Save 17%

Out of stock

Pupa Full eyebrow pencil 0.2 g 001 Blonde
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Pupa

Pupa Full eyebrow pencil 0.2 g 001 Blonde

€26,28 €21,90 Save 17%

€26,28 €21,90 Save 17%

Out of stock

Pupa Eyebrow and Eyeliner Brush - Cosmetic Eyebrow Brush
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Pupa

Pupa Eyebrow and Eyeliner Brush - Cosmetic Eyebrow Brush

€27,99 €23,32 Save 17%

€27,99 €23,32 Save 17%

Out of stock

Pola cosmetics Precise eyebrow styler 5ml P3
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Pola cosmetics

Pola cosmetics Precise eyebrow styler 5ml P3

€20,24 €19,89 Save 2%

€20,24 €19,89 Save 2%

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Pola cosmetics Precise eyebrow styler 5ml P2
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Pola cosmetics

Pola cosmetics Precise eyebrow styler 5ml P2

€14,74 €12,28 Save 17%

€14,74 €12,28 Save 17%

Out of stock

Nars Spoolie Pennello sopracciglia #28 — Pennello
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Nars

Nars Spoolie #28 - Eyebrow Brush

€30,58 €25,48 Save 17%

€30,58 €25,48 Save 17%

Out of stock

Nars Lava Matita Sopracciglia 0,1 g — Sopracciglia
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Nars

Nars Eyebrow Pencil 0.1 g Lava

€53,08 €44,24 Save 17%

€53,08 €44,24 Save 17%

Out of stock

Nars Naia Matita Sopracciglia 0,1 g — Matita Sopracciglia
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Nars

Nars Eyebrow Pencil 0.1 g Naia

€42,07 €35,06 Save 17%

€42,07 €35,06 Save 17%

Out of stock

Nars Eyebrow modeling gel color CLEAR 3.6 ml
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Nars

Nars Eyebrow modeling gel color CLEAR 3.6 ml

€39,22 €39,01 Save 1%

€39,22 €39,01 Save 1%

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Nars Pennello definizione sopracciglia #27 — Pennello
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Nars

Nars Eyebrow Definition Brush #27 -

€39,84 €33,20 Save 17%

€39,84 €33,20 Save 17%

Out of stock

Nars Makassar 0,1 g — Matita Sopracciglia
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Nars

Nars Eyebrow Pencil 0.1 g Makassar

€72,09 €60,08 Save 17%

€72,09 €60,08 Save 17%

Out of stock

Nars Eyebrow pencil 0.1 g Goma
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Nars

Nars Eyebrow pencil 0.1 g Goma

€51,61 €43,01 Save 17%

€51,61 €43,01 Save 17%

Out of stock

Maybelline Super Lock Eyebrow Gel (Tinted) 8g - Shade: Dark Brown
Maybelline

Maybelline Super Lock Eyebrow Gel (Tinted) 8g - Shade: Dark Brown

€12,67

€12,67

In stock

Maybelline Super Lock Eyebrow Gel (Colored) 8g - Shade: Dove Grey
Sale
Maybelline

Maybelline Super Lock Eyebrow Gel (Colored) 8g - Shade: Dove Grey

€15,64 €14,60 Save 7%

€15,64 €14,60 Save 7%

In stock

MAYBELLINE NEW YORK Fast Sculpt Eyebrow Gel Mascara Color 06 Deep Brown 2.8ml
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Maybelline

MAYBELLINE NEW YORK Fast Sculpt Eyebrow Gel Mascara Color 06 Deep Brown 2.8ml

€13,87 €12,58 Save 9%

€13,87 €12,58 Save 9%

In stock

MAYBELLINE NEW YORK Fast Sculpt Eyebrow Gel Mascara Color 04 Medium Brown 2.8ml
Maybelline

MAYBELLINE NEW YORK Fast Sculpt Eyebrow Gel Mascara Color 04 Medium Brown 2.8ml

€8,42

€8,42

In stock

Maybelline Brow Fast Sculpt Eyebrow Gel Mascara 16ml Blonde
Sale
Maybelline

Maybelline Brow Fast Sculpt Eyebrow Gel Mascara 16ml Blonde

€13,85 €12,58 Save 9%

€13,85 €12,58 Save 9%

In stock

Maybelline Express eyebrows dark brown 0.71 g
Sale
Maybelline

Maybelline Express eyebrows dark brown 0.71 g

€13,78 €12,51 Save 9%

€13,78 €12,51 Save 9%

In stock

Maybelline Express eyebrows medium brown 0.71 g
Sale
Maybelline

Maybelline Express eyebrows medium brown 0.71 g

€13,82 €8,39 Save 39%

€13,82 €8,39 Save 39%

In stock

Make up for ever Aqua Resist Sculptor Eyebrow Kit - Shade: 15 Neutral Blond
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Make up for ever

Make up for ever Aqua Resist Sculptor Eyebrow Kit - Shade: 15 Neutral Blond

€39,40 €32,84 Save 17%

€39,40 €32,84 Save 17%

Out of stock

Make up for ever Aqua Resist Sculptor Eyebrow Kit - Shade: 30 Soft Brown
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Make up for ever

Make up for ever Aqua Resist Sculptor Eyebrow Kit - Shade: 30 Soft Brown

€47,09 €39,24 Save 17%

€47,09 €39,24 Save 17%

Out of stock

Make up for ever Aqua Resist Sculptor Eyebrow Kit - Shade: 25 Ashy Brown
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Make up for ever

Make up for ever Aqua Resist Sculptor Eyebrow Kit - Shade: 25 Ashy Brown

€39,24 €32,70 Save 17%

€39,24 €32,70 Save 17%

Out of stock

Make Up For Ever Aqua Resist Filler 50 Marrone Scuro 0,27 g — Matita Sopracciglia
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Make up for ever

Make up for ever Aqua Resist Filler - Eyebrow Pencil 0.27 g 50 Dark Brown

€32,18 €26,82 Save 17%

€32,18 €26,82 Save 17%

Out of stock

Mac Veluxe Eyebrow Pencil 1.19g Deep Dark Brunette
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Mac cosmetics

Mac Veluxe Eyebrow Pencil 1.19g Deep Dark Brunette

€46,12 €38,43 Save 17%

€46,12 €38,43 Save 17%

Out of stock

Mac Big Boost Fiber Gel - Perm Black Eyebrow Mascara (4.1 G)
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Mac cosmetics

Mac Big Boost Fiber Gel - Perm Black Eyebrow Mascara (4.1 G)

€38,25 €38,04 Save 1%

€38,25 €38,04 Save 1%

Out of stock

Mac Big Boost Fibre Gel - Penny Eyebrow Mascara (4.1 G)
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Mac cosmetics

Mac Big Boost Fibre Gel - Penny Eyebrow Mascara (4.1 G)

€36,80 €30,67 Save 17%

€36,80 €30,67 Save 17%

Out of stock

Mac Veluxe Eyebrow Pencil 1.19 g Fling
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Mac cosmetics

Mac Veluxe Eyebrow Pencil 1.19 g Fling

€46,42 €38,69 Save 17%

€46,42 €38,69 Save 17%

Out of stock

Mac Veluxe Eyebrow Pencil 1.19 g Omega
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Mac cosmetics

Mac Veluxe Eyebrow Pencil 1.19 g Omega

€46,42 €38,69 Save 17%

€46,42 €38,69 Save 17%

Out of stock

M2 Beauté Enhancer Color & Care Nourishing Eyebrow Gel Blonde 6 ml
M2 Beauté

M2 Beauté Enhancer Color & Care Nourishing Eyebrow Gel Blonde 6 ml

€28,75

€28,75

In stock

M2 Beauté Eyebrow Enhancer Color & Care Nourishing Tinted Gel Growth Stimulating 6 ml brown
M2 Beauté

M2 Beauté Eyebrow Enhancer Color & Care Nourishing Tinted Gel Growth Stimulating 6 ml brown

€41,45

€41,45

In stock

L'Oréal Filling Triangular 24H Infaillible Eyebrow Pencil 5.23 - Light Brown
L'oréal

L'Oréal Filling Triangular 24H Infaillible Eyebrow Pencil 5.23 - Light Brown

€16,70

€16,70

In stock

Laura mercier Eyebrow Pencil 1.17 g Soft Brown
Sold out
Laura mercier

Laura mercier Eyebrow Pencil 1.17 g Soft Brown

€34,78 €28,98 Save 17%

€34,78 €28,98 Save 17%

Out of stock

Laura mercier Eyebrow Pencil 1.17 g Warm Brown
Sold out
Laura mercier

Laura mercier Eyebrow Pencil 1.17 g Warm Brown

€41,88 €34,90 Save 17%

€41,88 €34,90 Save 17%

Out of stock

Laura Mercier Bionda 1,17g — Matita Sopracciglia
Sold out
Laura mercier

Laura mercier Eyebrow Pencil 1.17 g Blonde

€42,71 €35,59 Save 17%

€42,71 €35,59 Save 17%

Out of stock

Lancome Eyebrow Shaping Pencil - Eyebrow Pencil 02 Dark Blonde
Sale
Lancôme

Lancome Eyebrow Shaping Pencil - Eyebrow Pencil 02 Dark Blonde

€36,39 €31,14 Save 14%

€36,39 €31,14 Save 14%

In stock

L'oréal Eyebrow Color Semi-permanent Eyebrow Tint 1 pc 3.0 Dark Brown
Sale
L`oreal professionnel

L'oréal Eyebrow Color Semi-permanent Eyebrow Tint 1 pc 3.0 Dark Brown

€20,42 €19,41 Save 5%

€20,42 €19,41 Save 5%

In stock

L'oréal Eyebrow Color Semi-permanent Eyebrow Tint 1 pc 5.0 Brown
Sold out
L`oreal professionnel

L'oréal Eyebrow Color Semi-permanent Eyebrow Tint 1 pc 5.0 Brown

€28,06

€28,06

Out of stock

L´oréal paris Infaillible Brows 12H Pencil 1 g 7.0 Blonde
Sold out
L´oréal paris

L´oréal paris Infaillible Brows 12H Pencil 1 g 7.0 Blonde

€16,75 €13,96 Save 17%

€16,75 €13,96 Save 17%

Out of stock

Kiss my face Brow Tint Diy Eyebrow Kit 20ml Brown
Sale
Kiss my face

Kiss my face Brow Tint Diy Eyebrow Kit 20ml Brown

€15,57 €14,33 Save 8%

€15,57 €14,33 Save 8%

In stock