The new generation of Joli Rouge is exceptional for its splendid palette of 13 shades available in a brilliant version, but above all for its treatment formula that does not compromise on the make-up result: hold and intensity of color... Thanks to plant extracts (80% of ingredients of natural origin), this formula provides comfort, hydration, nourishment and repair to lips that tend to dehydrate. The creamy texture feels like a second skin on the lips: the latter will remain soft and colored.