Revlon Color Excel Gloss is a una permanent hair dye, ammonia-free, ideal for those who desire an intense and long-lasting color while respecting the natural health of the hair. The .1 Anti-Red shade effectively neutralizes unwanted reddish tones, providing cool and luminous highlights. The enriched formula ensures una even coverage and una professional shine, delivering impeccable results and protecting the hair fiber. A perfect product for a sophisticated and natural color, without compromises.