Blond Studio Platinium Plus 7 by L'Oréal Professionnel is the oxidizing powder of 500 g designed to best interpret the most sophisticated lightening. Thanks to the ultra-fine and homogeneous formula, it mixes quickly with the bleaching cream ensuring an even and controlled application. The result is a una crystalline platinum shade, without yellow reflections, that enhances the natural contrast of curls and smooth lengths. Main features: • Light and lump-free texture for maximum precision • Oxidative stability that preserves color performance in tempo • Compatibility with all shades of Blond Studio The benefits for the professional are evident: optimized application times, consistent performance from the first to the last use, and less dispersion during mixing. The customer will appreciate the luminous reflection, dimensional effect, and softness of the hair to the touch, without compromising its well-being. Essential for advanced highlighting techniques, Blond Studio Platinium Plus 7 transforms every service into a high-end experience, delivering salon results with excellence in quality standards.