The permanent coloring cream Genus 11.2, 100 ml size, offers una flawless and long-lasting coverage for hair that looks natural and radiant. Enriched with una innovative formula, it guarantees una intense and even coloring, preserving the health of the hair fiber. Ideal for those who want a professional result at home, this dye is easy to apply thanks to its creamy consistency, ensuring una even distribution without gocce or waste. The light ash blonde color (11.2) adds brightness and freshness, enhancing all hair types. Genus, synonymous with quality and performance, promises una aesthetic transformation that lasts in the tempo, highlighting the personality with vibrant and durable shades.