Never forever is the new women's fragrance by John Richmond that exudes sensuality, freedom, and nonconformist style. The market launch of never forever is set for November 2023, the rock'n'roll and rebellious scent offers an olfactory experience on the edge of passion and aims to establish itself as a style icon. Una persistent fragrance in the tempo that combines top-quality raw materials with respect for the environment, with 94% biodegradable ingredients the perfume by John Richmond is an expression of responsible luxury. The prestigious blood-red bottle is sealed by a broken heart with silver studs, the brand's recurring motif. Love Hurts, but it's always worth it.