Maybelline Cheek Heer Sheer Gel Cream Blush. Water-based cream blush for all skin types. This blush blends into your skin tone, adding color to your cheeks and a natural, glowing finish. Its water-based formula makes it a non-greasy product suitable for all skin types. The cheek heat gel blush gel is very easy to work with and can be applied with fingers, sponge or brush.