The permanent coloring cream Genus 11.3, 100 ml bottle, offers una intense and long-lasting coverage for bright golden highlights. The innovative formula enriched with nourishing agents protects the hair fiber, ensuring a homogeneous and vibrant color without damaging the hair. Easy to apply, it guarantees a professional result even at home, enhancing the natural shine of the hair. Ideal for those who want to enhance their look with warm and sunny tones, this dye combines effectiveness and preventive care, offering a comfortable and uncompromising coloring experience. Perfect for maintaining a stable color in tempo, enhancing the natural softness and shine of the hair.