The permanent coloring cream Genus 7.43 from 100 ml offers una impeccable coverage and a long-lasting result, ideal for those looking for una warm and refined shades. Thanks to its advanced formula, it ensures una intense and brilliant coloring, respecting the struttura of the hair and keeping it soft and silky. Easy to apply, it allows una uniform color distribution, guaranteeing a natural and homogeneous effect. Suitable for all hair types, this cream is perfect for those who want to refresh their look with a golden and vibrant tone, enhancing the brightness to highlight the beauty of every mane. A professional product for salon results, directly at your home.