The permanent color cream Genus 7.3 in 100 ml offers una a professional solution for hair with a warm and natural golden reflection. Formulated with high-quality ingredients, it guarantees una complete coverage of gray hair and a uniform and long-lasting result. The creamy texture facilitates application, ensuring excellent adherence to the hair without risks of dispersion or excess. Enriched with nourishing agents, it protects the hair fiber throughout the coloring process, keeping the hair soft and shiny. Ideal for those seeking a brilliant effect and intense color, Genus 7.3 adapts to diverse styling needs, enhancing every hair type with a professional and natural-looking result.