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Hair Color Dyes Others

From regrowth to the boldest shades, color is one of the most powerful tools of expression in hair care. Whether it’s permanent dyes, semi-permanent colors, glossing, or bleaching products, each formula meets specific needs: covering gray hair, changing looks, refreshing tones, or simply maintaining existing color. With over 1,100 references, this selection covers every stage of the process, from preparatory treatments to post-color finishing.

How to choose the right dye or color product for your hair

The first criterion for selection is the desired duration of the result. Permanent dyes penetrate deeply into the hair structure and ensure long-lasting coverage, ideal for those who want to manage regrowth or make a bold change. Semi-permanent and toning products, on the other hand, deposit color on the surface without intense oxidation: they are gentler on the hair fiber and allow for experimentation without long-term commitments. Glossing and coloring treatments are the natural choice for those seeking brightness and tone uniformity without a sharp variation.

A common mistake is underestimating the starting tone: applying a light dye on very dark hair without prior bleaching will not yield the expected result. Similarly, choosing an oxidant with the wrong gradation can compromise color performance or retention. Always assess the health of the hair, the degree of porosity, and the presence of previous chemical treatments before proceeding. Carefully read the instructions for each product and, in case of doubts, consult a professional.

Frequently Asked Questions

What is the difference between permanent and semi-permanent dye?

Permanent dye uses an oxidizing agent to open the cuticle and deposit pigment inside the cortex: the result lasts until regrowth. Semi-permanent dye deposits on the surface, gradually fading with washes and does not require mixing with an oxidant.

Can I use a color dye directly on bleached hair?

Yes, bleached or very light hair accepts color more intensely and quickly. This makes them more reactive, but also more unpredictable: it is advisable to do a strand test first and strictly adhere to the indicated processing times.

How often should I touch up the color?

It depends on the technique and the desired effect. For permanent dyes with full coverage, touch-ups are generally done every four to six weeks. For techniques like balayage or highlights, the frequency is lower. The ideal interval varies from person to person based on growth rate and contrast with regrowth.

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Montibello Cromatone hair dye 60ml X 78 | Xtream Purple Red
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Montibello

Montibello Cromatone hair dye 60ml X 78 | Xtream Purple Red

€8,83 €7,36 Save 17%

€8,83 €7,36 Save 17%

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Montibello Cromatone hair dye 60ml X 88 | Xtream Intensive Purple
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Montibello

Montibello Cromatone hair dye 60ml X 88 | Xtream Intensive Purple

€8,83 €7,36 Save 17%

€8,83 €7,36 Save 17%

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Candy Pink Toning Mask Londa Toneplex 200ml
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Londa

Candy Pink Toning Mask Londa Toneplex 200ml

€16,84 €14,03 Save 17%

€16,84 €14,03 Save 17%

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Blue bleaching powder KYO Techno System 450 g
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Kyo

Blue bleaching powder KYO Techno System 450 g

€20,67 €17,23 Save 17%

€20,67 €17,23 Save 17%

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White bleaching powder KYO Techno System 450 g
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Kyo

White bleaching powder KYO Techno System 450 g

€22,22 €18,52 Save 17%

€22,22 €18,52 Save 17%

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Hair dye color chart Alter Ego Italy
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Alter ego

Hair dye color chart Alter Ego Italy

€35,36 €29,46 Save 17%

€35,36 €29,46 Save 17%

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Hair dye Goldwell Colorance 60ml 8BA | Medium Smoky Beige
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Goldwell

Hair dye Goldwell Colorance 60ml 8BA | Medium Smoky Beige

€16,75 €13,96 Save 17%

€16,75 €13,96 Save 17%

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Wella Professionals Color Fresh Semi-permanent ammonia-free hair dye Ultra Purple 60 ml
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Wella

Wella Professionals Color Fresh Semi-permanent ammonia-free hair dye Ultra Purple 60 ml

€10,76 €8,97 Save 17%

€10,76 €8,97 Save 17%

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Wella Professionals Color Fresh Create Ammonia-free Semi-permanent Hair Color Uber Gold 60 ml
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Wella

Wella Professionals Color Fresh Create Ammonia-free Semi-permanent Hair Color Uber Gold 60 ml

€6,02 €5,01 Save 17%

€6,02 €5,01 Save 17%

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Wella Professionals Color Fresh Create Ammonia-free semi-permanent hair dye New Blue 60 ml
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Wella

Wella Professionals Color Fresh Create Ammonia-free semi-permanent hair dye New Blue 60 ml

€11,04 €9,20 Save 17%

€11,04 €9,20 Save 17%

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Wella Professionals Color Fresh Create Semi-permanent ammonia-free hair dye Pure Purple 60 ml
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Wella

Wella Professionals Color Fresh Create Semi-permanent ammonia-free hair dye Pure Purple 60 ml

€13,47 €11,22 Save 17%

€13,47 €11,22 Save 17%

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Wella Professionals Color Fresh Create Semi-permanent ammonia-free hair dye Next Red 60 ml
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Wella

Wella Professionals Color Fresh Create Semi-permanent ammonia-free hair dye Next Red 60 ml

€8,03 €6,69 Save 17%

€8,03 €6,69 Save 17%

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Wella Professionals Color Fresh Create Ammonia-free semi-permanent hair dye Future Yellow 60 ml
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Wella

Wella Professionals Color Fresh Create Ammonia-free semi-permanent hair dye Future Yellow 60 ml

€10,03 €8,36 Save 17%

€10,03 €8,36 Save 17%

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Wella Professionals Koleston Perfect Permanent Hair Dye 12/07 60 ml
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Wella

Wella Professionals Koleston Perfect Permanent Hair Dye 12/07 60 ml

€10,24 €8,53 Save 17%

€10,24 €8,53 Save 17%

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Wella Professionals Koleston Perfect Special Mix Permanent Hair Color 0/33 Intense Gold 60 ml
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Wella

Wella Professionals Koleston Perfect Special Mix Permanent Hair Color 0/33 Intense Gold 60 ml

€6,84 €5,70 Save 17%

€6,84 €5,70 Save 17%

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Revlon Colorsilk Permanent Hair Color 66 Cherry Red 130 ml
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Revlon

Revlon Colorsilk Permanent Hair Color 66 Cherry Red 130 ml

€6,49 €5,41 Save 17%

€6,49 €5,41 Save 17%

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Revlon Color Excel Permanent Hair Dye 000 Clear 70 ml
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Revlon

Revlon Color Excel Permanent Hair Dye 000 Clear 70 ml

€5,52 €4,60 Save 17%

€5,52 €4,60 Save 17%

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Revlon Color Excel Gloss Hair Gloss 31 Sand Color 70 ml
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Revlon

Revlon Color Excel Gloss Hair Gloss 31 Sand Color 70 ml

€5,52 €4,60 Save 17%

€5,52 €4,60 Save 17%

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Revlon Color Excel Hair Gloss 11 11 Ash Silver 70 ml
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Revlon

Revlon Color Excel Hair Gloss 11 11 Ash Silver 70 ml

€5,77 €4,81 Save 17%

€5,77 €4,81 Save 17%

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Revlon Color Excel Gloss Ammonia-free permanent hair dye 052 Raspberry Pink 70 ml
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Revlon

Revlon Color Excel Gloss Ammonia-free permanent hair dye 052 Raspberry Pink 70 ml

€5,52 €4,60 Save 17%

€5,52 €4,60 Save 17%

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Revlon Color Excel Gloss Hair Shine .821 Mushroom Color and Shine 70 ml
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Revlon

Revlon Color Excel Gloss Hair Shine .821 Mushroom Color and Shine 70 ml

€5,77 €4,81 Save 17%

€5,77 €4,81 Save 17%

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Revlon Color Excel Gloss Permanent Hair Dye Ammonia-Free .22 Intense Iridescent 70 ml
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Revlon

Revlon Color Excel Gloss Permanent Hair Dye Ammonia-Free .22 Intense Iridescent 70 ml

€5,52 €4,60 Save 17%

€5,52 €4,60 Save 17%

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Revlon Nutri Color Filters ammonia-free coloring mask for hair refreshes and revives hair color 1022 1022 Intense Platinum 100 ml
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Revlon

Revlon Nutri Color Filters ammonia-free coloring mask for hair refreshes and revives hair color 1022 1022 Intense Platinum 100 ml

€5,52 €4,60 Save 17%

€5,52 €4,60 Save 17%

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Revlon Color Excel Gloss Ammonia-free Hair Gloss 02 Anti-yellow Anti-yellow 70 ml
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Revlon

Revlon Color Excel Gloss Ammonia-free Hair Gloss 02 Anti-yellow Anti-yellow 70 ml

€5,77 €4,81 Save 17%

€5,77 €4,81 Save 17%

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Revlon Nutri Color Filters Hair Coloring Cream 6920386 Transparent 100 ml
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Revlon

Revlon Nutri Color Filters Hair Coloring Cream 6920386 Transparent 100 ml

€5,77 €4,81 Save 17%

€5,77 €4,81 Save 17%

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Revlon Revlonissimo Colorsmetique Color & Care Complex Permanent Hair Color 012 Iridescent Gray 60 ml
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Revlon

Revlon Revlonissimo Colorsmetique Color & Care Complex Permanent Hair Color 012 Iridescent Gray 60 ml

€5,52 €4,60 Save 17%

€5,52 €4,60 Save 17%

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Revlon Revlonissimo Colorsmetique Nourishing and Permanent Hair Color 011 Gray 60 ml
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Revlon

Revlon Revlonissimo Colorsmetique Nourishing and Permanent Hair Color 011 Gray 60 ml

€5,52 €4,60 Save 17%

€5,52 €4,60 Save 17%

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Revlon Revlonissimo Colorsmetique KER-HA Complex™ with key ingredients like hyaluronic acid, phyto-keratin, antioxidants, soy proteins. Permanent hair dye 9.01 Very Light Natural Ash Blonde 60 ml
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Revlon

Revlon Revlonissimo Colorsmetique KER-HA Complex™ with key ingredients like hyaluronic acid, phyto-keratin, antioxidants, soy proteins. Permanent hair dye 9.01 Very Light Natural Ash Blonde 60 ml

€4,97 €4,14 Save 17%

€4,97 €4,14 Save 17%

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Revlon Revlonissimo Colorsmetique Hyaluronic Acid Permanent Hair Color 022 Iridescent 60 ml
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Revlon

Revlon Revlonissimo Colorsmetique Hyaluronic Acid Permanent Hair Color 022 Iridescent 60 ml

€4,97 €4,14 Save 17%

€4,97 €4,14 Save 17%

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Revlon Revlonissimo Colorsmetique Permanent Hair Color 1212 MN Gray 60 ml
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Revlon

Revlon Revlonissimo Colorsmetique Permanent Hair Color 1212 MN Gray 60 ml

€5,52 €4,60 Save 17%

€5,52 €4,60 Save 17%

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Revlon Revlonissimo Colorsmetique high-end technology Permanent hair dye .102 Smoky Silver 60 ml
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Revlon

Revlon Revlonissimo Colorsmetique high-end technology Permanent hair dye .102 Smoky Silver 60 ml

€5,52 €4,60 Save 17%

€5,52 €4,60 Save 17%

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Revlon Revlonissimo Colorsmetique Hyaluronic Acid Hair Color Pigment 400 Orange 60 ml
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Revlon

Revlon Revlonissimo Colorsmetique Hyaluronic Acid Hair Color Pigment 400 Orange 60 ml

€4,97 €4,14 Save 17%

€4,97 €4,14 Save 17%

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Revlon Revlonissimo Colorsmetique Permanent Hair Color 1217MN Gray Bronze 60 ml
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Revlon

Revlon Revlonissimo Colorsmetique Permanent Hair Color 1217MN Gray Bronze 60 ml

€5,77 €4,81 Save 17%

€5,77 €4,81 Save 17%

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Milk Shake Colored Whipped Cream Organic Fruit Extracts No-Rinse Mousse for Colored Hair Azzurro 100 ml
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Milk Shake

Milk Shake Colored Whipped Cream Organic Fruit Extracts No-Rinse Mousse for Colored Hair Azzurro 100 ml

€19,60 €16,33 Save 17%

€19,60 €16,33 Save 17%

Out of stock

Milk Shake Direct Color Ammonia-Free Hair Balm Yellow 100 ml
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Milk Shake

Milk Shake Direct Color Ammonia-Free Hair Balm Yellow 100 ml

€14,96 €12,47 Save 17%

€14,96 €12,47 Save 17%

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Milk Shake Creative Permanent Hair Dye without SLS/SLES 12.1712AV Ash Violet 100 ml
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Milk Shake

Milk Shake Creative Permanent Hair Dye without SLS/SLES 12.1712AV Ash Violet 100 ml

€14,57 €12,14 Save 17%

€14,57 €12,14 Save 17%

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Milk Shake Creative SLS/SLES free permanent hair dye 12.0012N natural 100 ml
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Milk Shake

Milk Shake Creative SLS/SLES free permanent hair dye 12.0012N natural 100 ml

€14,57 €12,14 Save 17%

€14,57 €12,14 Save 17%

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Milk Shake Smoothies Semi-permanent hair dye without ammonia 474 V 100 ml
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Milk Shake

Milk Shake Smoothies Semi-permanent hair dye without ammonia 474 V 100 ml

€12,23 €10,19 Save 17%

€12,23 €10,19 Save 17%

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Milk Shake Smoothies Semi-permanent hair dye ammonia-free 44N 100 ml
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Milk Shake

Milk Shake Smoothies Semi-permanent hair dye ammonia-free 44N 100 ml

€12,03 €10,03 Save 17%

€12,03 €10,03 Save 17%

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Milk Shake Direct color Hair color chart
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Milk Shake

Milk Shake Direct color Hair color chart

€53,79 €44,83 Save 17%

€53,79 €44,83 Save 17%

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Milk Shake Direct Color Sea Water Hair Coloring Balm 200 ml
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Milk Shake

Milk Shake Direct Color Sea Water Hair Coloring Balm 200 ml

€33,04 €27,53 Save 17%

€33,04 €27,53 Save 17%

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Milk Shake Creative SLS/SLES free permanent hair dye 1000 100 ml
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Milk Shake

Milk Shake Creative SLS/SLES free permanent hair dye 1000 100 ml

€15,79 €13,16 Save 17%

€15,79 €13,16 Save 17%

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Milk Shake Creative SLS/SLES free permanent hair dye 900 100 ml
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Milk Shake

Milk Shake Creative SLS/SLES free permanent hair dye 900 100 ml

€15,79 €13,16 Save 17%

€15,79 €13,16 Save 17%

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Milk Shake Creative SLS/SLES-free permanent hair color 800 100 ml
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Milk Shake

Milk Shake Creative SLS/SLES-free permanent hair color 800 100 ml

€15,79 €13,16 Save 17%

€15,79 €13,16 Save 17%

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Milk Shake Light Catcher Permanent Hair Color 03 Golden Hour 100 ml
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Milk Shake

Milk Shake Light Catcher Permanent Hair Color 03 Golden Hour 100 ml

€19,26 €16,05 Save 17%

€19,26 €16,05 Save 17%

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Milk Shake Creative SLS/SLES-free permanent hair dye 700 100 ml
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Milk Shake

Milk Shake Creative SLS/SLES-free permanent hair dye 700 100 ml

€15,79 €13,16 Save 17%

€15,79 €13,16 Save 17%

Out of stock

Milk Shake The Gloss Semi-Permanent Hair Color 1010N 60 ml
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Milk Shake

Milk Shake The Gloss Semi-Permanent Hair Color 1010N 60 ml

€24,92 €20,77 Save 17%

€24,92 €20,77 Save 17%

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Milk Shake Smoothies Semi-permanent hair dye ammonia-free Lavender 100 ml
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Milk Shake

Milk Shake Smoothies Semi-permanent hair dye ammonia-free Lavender 100 ml

€24,38 €20,32 Save 17%

€24,38 €20,32 Save 17%

Out of stock