Alter Ego Blondego Pure Diamond Lift Lightening Hair Dye 60 ml HL.0 Natural an innovative dye designed for those who want a bright and natural translucent blonde. Thanks to its advanced formula, it provides delicate lightening that illuminates the hair without attacking it, preserving its health and shine. Enriched with nourishing ingredients, this color guarantees a uniform and long-lasting result, making hair soft to the touch and visibly regenerated. Ideal for those looking for a light but surprising effect, Blondego Pure Diamond Lift enhances the naturalness of blonde, enhancing every shade. Simple to apply, the perfect choice for a sophisticated and luminous look with the utmost respect for the hair fibre.